Why fashion retails should ignore sales quotes for budgeting decisions

We believe that data driven decision making will become more and more important in the years to come. One of the industries that has been playing catch-up in the last few years is fashion retail. We currently work with a great number of fashion distributors and fashion retailers and consult them on there buying decisions for their omni channel stores.

We have come to notice that many budget decisions are taken on the bases of last season’s sales and sales quotes. Most of our customers have always used last…