Why you should reinvest your agency fees in in-house marketers
In today’s business landscape, companies are willing to spend a significant portion of their media budgets on agency fees, often without hesitation. However, when it comes to investing in capable in-house marketers, many companies are hesitant to do so. This is despite the fact that in-house marketers can often do just as good, if not a…
4 min readJan 16, 2023